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Description
Know who owns what you're buying. Canadian, US, or neither — plus real alternatives. Here's the full long-form description, written to explain what it does and make the case for installing, well within your 16,000-character budget: --- **What MapleCheck does** MapleCheck tells you who actually owns the brand you're shopping with — not who it sounds like, not what the marketing says, but who holds the company. A "Truly Canadian" storefront can be owned by a US private equity firm. An "iconic Canadian brand" can have been owned by an American company for over a decade. Names, flags on packaging, and marketing copy tell you what a company wants you to believe. Corporate filings and acquisition records tell you who actually gets the money when you spend it. MapleCheck closes that gap. Visit a site we've researched, and a small badge quietly appears showing whether it's Canadian-owned, US-owned, or neither. Click it for the full picture: who owns it, where they're based, and — where one exists — a real Canadian alternative worth knowing about. **Why install it** If you're trying to make more Canadian purchases, you already know the hard part isn't willingness, it's information. Ownership structures are genuinely confusing: brands get bought and sold, "Canadian" companies get quietly acquired, and "American" brands sometimes turn out to be Canadian-owned once you actually check. Doing that research yourself, every time, for every purchase, isn't realistic. MapleCheck does that research once, carefully, so you don't have to redo it every time you're standing in a checkout line or browsing a new site. **How it's actually researched** Every entry in MapleCheck is checked by hand using public company filings (SEDAR+ for Canadian-listed companies, SEC EDGAR for US-listed ones), corporate registries, and acquisition/deal records — not automated guessing. When the picture is genuinely mixed, or our sources disagree, we say so plainly instead of forcing a confident-sounding answer that might be wrong. You can see exactly what we've verified, and how, at maplecheck.store/companies. **What you get** - A small, unobtrusive badge on sites we've researched — drag it anywhere on the page, or minimize it to a tiny icon so it never gets in your way - Click the badge for full ownership details and Canadian alternatives, right on the page - An optional free unverified guess (powered by Wikidata) for sites we haven't researched yet — clearly labeled as unverified, never shown with the same confidence as our researched entries - Report incorrect data in two clicks if something looks wrong - Request research on any site we haven't covered — every request goes straight into our research queue - 100% local by default — no account required, no browsing history sent anywhere. The one exception (the optional Wikidata lookup) only runs if you click it, and that's disclosed in full in our privacy policy **What MapleCheck isn't** It's not a shopping affiliate service — we don't get paid when you click an alternative, and we're not affiliated with any company we review, Canadian or otherwise. It's not a government or official source; it's an independently researched project. And it's not a tool that pretends to know things it doesn't: where we're genuinely unsure, we tell you that instead of guessing.