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Viral research on YouTube, TikTok & Instagram: Outlier scores, Sponsorship, Similar channels, AI analysis & thumbnails. govrl is a viral-research assistant for content creators, marketers and YouTube/TikTok/Instagram strategists. It overlays clear, data-driven signals directly on the pages you already browse — so you can tell which videos are genuinely outperforming, study the formats behind them, and turn that insight into your next piece of content. WHAT GOVRL DOES - Outlier Score on every video Instead of raw view counts, govrl shows how far a video outperforms its own channel's normal performance (views measured against the channel's recent baseline). A small channel's breakout hit and a large channel's quiet upload are finally comparable at a glance. - Views-per-hour (VPH) & velocity See how fast a video is gaining traction right now, surfaced inline on YouTube, TikTok and Instagram. - Similar Channels From any channel, discover look-alike channels in the same niche, ranked by similarity and shown with growth stats (average views, upload cadence, last upload). - AI Channel Analysis Generate a structured breakdown of any channel's winning formula — its best-performing content buckets, median views and posting rhythm. - Sponsorship Analysis Scan a channel's recent uploads to reveal the brands, sponsors and affiliate products that creator works with. - Niche Overview Understand a niche at a glance: dominant formats (long-form vs shorts), posting frequency and overall potential. - Comment insights Summarize the themes and sentiment across a video's comments to learn what an audience loves or dislikes. - Transcript & script capture Pull a video's full spoken transcript into a clean, copyable format for research and study. - Thumbnail & frame tools Download thumbnails and capture any video frame as an image for thumbnail research. - Collections & export Save videos and channels into collections and export your research as CSV or JSON. HOW IT WORKS Install govrl, then browse YouTube, TikTok or Instagram as you normally would. The extension adds its research overlays and panels directly on the page. Signing in with your govrl account (at govrl.io) syncs your saved collections and unlocks the full toolkit across devices. A free plan is available; paid plans add AI-powered features and higher usage limits. WHO IT'S FOR - Creators researching proven formats before producing a video - Faceless / automation channel operators comparing niches - Agencies and marketers tracking competitors and sponsorships - Anyone who wants to make content decisions from data instead of guesswork PRIVACY & SAFETY govrl runs only on YouTube, TikTok and Instagram pages and on govrl.io. It loads no remote code, contains no ads, and does not sell your personal data. It uses publicly available, on-page information together with your govrl account to deliver its features. See our full privacy policy at https://govrl.io/privacy. Start free at https://govrl.io
Sep 12, 2026
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