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Grades any web page for local SEO: LocalBusiness schema, NAP, tel links, location signals and more. Instant score out of 100. Click the icon on any web page and get an instant local SEO scorecard: 19 checks, a score out of 100, and a plain-English explanation of every issue found. Built for UK trades and local businesses: plumbers, electricians, cleaners, builders, and the agencies and freelancers who work with them. WHAT IT CHECKS Schema & structured data • LocalBusiness schema (including all subtypes; Plumber, Electrician, Dentist and 140 more) • Schema completeness: name, address, telephone, url, geo coordinates, opening hours • Flags generic Organisation markup that wastes your local ranking signal NAP & contact • Phone number visible on the page • Phone wrapped in a clickable tel: link (most local searches happen on mobile) • UK postcode visible • Address properly marked up Local relevance • Does your title tag contain your town? (checked automatically against your schema) • Does your H1? Exactly one H1? Meta description the right length? Trust & conversion • Map embed (Google Maps, Leaflet or Mapbox) • Reviews and testimonials on the page • Opening hours shown Technical • The big one: is the page accidentally set to noindex - invisible to Google? • HTTPS, mobile viewport, image alt text coverage, canonical tag Every failed check comes with a one-line explanation of why it matters, so you know what to fix and why. 100% PRIVATE BY DESIGN This extension collects nothing and transmits nothing. It only reads the page you are on, only when you click the icon. No account, no tracking, no data ever leaves your browser. Want the full picture? On-page signals are only part of local SEO: your Google Business Profile, reviews and citations matter even more. Get a complete free audit at localadder.co.uk. Local SEO Page Grader is a free tool by Local Ladder, the local marketing system for UK trades.
rating_count is the Chrome Web Store ratings count, not a written-review count.